Color Theory for Designers Part 1-3

Color in design is very subjective. What evokes one reaction in one person may evoke a very different reaction in somone else. Sometimes this is due to personal preference, and other times due to cultural background. Color theory is a science in itself. Studying how colors affect different people, either individually or as a group, is something some people build their careers on. And there’s a lot to it. Something as simple as changing the exact hue or saturation of a color can evoke a completely different feeling. Cultural differences mean that something that’s happy and uplifting in one country can be depressing in another.

View Here:

Part 1: The Meaning of Colors

Part 2: Understanding Concepts and Terminology

Part 3: Creating your own Color Palettes

2 Comments

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  DPcolorblind June 25, 2010 at 5:04 pm

  sir lhi thanks po sa pag share. makakatulong po to sa lahat ng mga designers. thanks po ulit
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  leeagosila June 25, 2010 at 9:36 pm

  haha,. salamat sa smashing magazine!,. share ko lang,. hehe